Corporate Partnerships · B2B Portfolio

Build leaders.
Drive change.

A curated portfolio of how Masters' Union partners with corporates and governments - upskilling corporate teams using our pedagogy of learning business by doing business.

About Us

Two institutions reimagining business education

Masters' Union and Tetr College of Business are part of the same promoter group, built on the same conviction: business is best learned by doing it.

Masters' Union

Masters' Union is a disruptive University built on the ethos of 'learning business by doing business'. 70% of our classes are taught by active CXOs, founders, and global practitioners. 30% of learning happens through live ventures, real client briefs, and applied simulations.

700+
Graduates deployed across India, the Middle East, Europe, and the United States
$10M
Projected annual revenue from ventures founded by our students
200+
Student-founded startups across consumer, tech, finance, and creator economies
65
International offers across cohorts, with 55 placed in the past year alone

Tetr College of Business

Founded in 2024 by the same promoter group, Tetr is built for a global audience. Students undertake business immersions across 6 countries while building startups, e-commerce brands, products, creator businesses, and investment theses. Tetr operates a $10 million Launchpad Fund and is backed by Owl Ventures and Bertelsmann India Investments.

220+
Students in cohort
85
Nationalities represented in the cohort
6
Countries of business immersion through the programme
$18M
Capital raised from Owl Ventures and Bertelsmann India Investments
Recognition

Accreditations & Global Rankings

Memberships, accreditations, and rankings recognised by global business education bodies.

EFMD
European Foundation for Management Development
Global Member
AACSB
Association to Advance Collegiate Schools of Business
Alliance Member
BSIS
Business School Impact System
Alliance Member. Assessment Completed
UGC
University Grants Commission
Letter of Intent Received
QS
Quacquarelli Symonds
Tetr College of Business awarded Gold for Innovation in Business Education at the Reimagine Education Awards. Masters' Union awarded Bronze in the same category.
KHDA
Knowledge and Human Development Authority, Dubai
Letter of Intent Received. Assessment in Process
Masters' Union teams partnering with organisations
The B2B Approach

How we partner with organisations

Our corporate engagements are not training programmes lifted from a catalogue. They are co-designed journeys, built around the institution's strategic priorities, delivered by practitioners who do the work for a living, and measured by the impact they create inside the organisation.

01

Co-created with the client

Every engagement begins with the client's challenge - institutional priorities, strategic gaps, succession needs. We design the curriculum around those, not the other way round.

02

Practitioner-led, not faculty-only

The people who teach are the people who do. CEOs, MDs, group CHROs, and senior operators leading sessions grounded in real decisions, not theoretical frameworks.

26nationalities represented across the practitioner faculty
03

Measured in institutional impact

Every programme culminates in capstone projects on live organisational challenges, with senior leadership presentations. Learning that translates into measurable value, not certificates that sit on shelves.

Selected Engagements

B2B Portfolio

A representative selection of corporate and government partnerships designed and delivered by Masters' Union. Click any card to view the full proposal.

Buying HIPO Development Programme proposal cover High-Potential Landmark Landmark Retail

Buying HIPO Development Programme

Landmark Retail · Retail & Consumer

A high-potential development programme designed for Landmark Retail's Buying function, strengthening commercial judgement, category leadership, and end-to-end buying capability for the next generation of retail leaders across the Landmark Retail portfolio.

View full proposal ↗
RAK Leadership Development Journey proposal cover Leadership Government of Ras Al Khaimah Government of Ras Al Khaimah

Leadership Development Journey

Government of Ras Al Khaimah · Public Sector

A four-month hybrid leadership journey for high-potential Section Managers transitioning into Manager-of-Managers roles across RAK government entities. Anchored in RAK Vision 2030 and UAE Vision 2031, designed within the 70-20-10 learning framework.

View full proposal ↗
Potential Collaboration Areas

CERT x Masters' Union

Programmes and platforms positioned for joint design and delivery between CERT and Masters' Union. The list will expand as additional collaboration areas are scoped.

01

Global Management Development Programme

A globally oriented management development journey for organisations operating across geographies, equipping mid-to-senior leaders with strategic, operational, and cross-cultural fluency.

Proposal Available View Proposal ↗
02

Agentic AI Course

A structured course on building, deploying, and operating AI agents in real business contexts. Practitioner-led, hands-on, and grounded in live use cases across functions.

Proposal Available View Proposal ↗
03

Sports Management & Gaming

An MBA-equivalent programme preparing leaders for the business of sport, esports, gaming, media, and entertainment, taught by franchise operators, esports founders, and former athletes.

Proposal Available View Proposal ↗
04

Masterclasses

Short-format, high-intensity sessions led by senior practitioners on focused themes. Programme detail and roster to follow.

In Development Coming Soon
05

Super AI Learning Platform

An AI-native learning platform built to deliver personalised, applied, practitioner-led learning at scale. Specification and rollout to follow.

In Development Coming Soon
06

Joint Certifications

Co-branded certifications combining CERT's UAE delivery footprint with Masters' Union curriculum and faculty. Programme architecture under design.

In Development Coming Soon
Practitioners

The people who teach are the people who do

Active CXOs, founders, MDs, and senior operators in the room with our cohorts. Practitioners running real businesses, sharing real decisions, teaching from the work itself.

70%
Practitioner-led
26
Nationalities
Meet the Masters ↗
Ecosystem

Startup Emirates

A five-year partnership between Tetr College of Business, ADGM, and the Khalifa Fund for Economic Development. A tech-enabled, gamified platform for founders to ideate, validate, and build at scale in Abu Dhabi.

ADGM Khalifa Fund Tetr Abu Dhabi
Explore the Platform ↗
Live Platform Startup Emirates - venture-building platform in Abu Dhabi
Flagship

The Next Tech 1.0 AI Summit

The Next Tech 1.0 AI Summit
1,000+
Attendees
40+
Speakers
30+
Exhibitors
6
Live Segments

Masters' Union hosted The Next Tech 1.0 AI Summit, a practitioner-led day spanning workshops, an OpenAI coding hackathon, an Agentic AI filmmaking hackathon, Shark Tank-style startup pitches, robotics demonstrations, and an immersive AI experience zone. A Co-founder Roundtable connected builders with top investors.

Featured Speakers

Nuseir Yassin opened the conversation on the future of work. Jeanie Fang, Director at Crunchbase, shared insights on scaling AI globally. Abhishek Singh spoke on building India's AI stack at scale. Joined by leaders from Google Cloud, Meta, IBM, MakeMyTrip, and PwC.

60-second Recap

Meet Chatur. The robot that ran the floor.

A glimpse from the day - hackathons, robotics demos, and the AI experience zone, captured in sixty seconds.

Watch on YouTube ↗
Reference

Masters' Union International Corporate Deck

The full institutional overview - pedagogy, faculty, accreditations, placement outcomes, global footprint, and corporate engagement frameworks. The reference document for any organisation evaluating a partnership with Masters' Union.

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